Sky enjoy ratings boost with Premier League return | Sports

Manchester City’s Phil Foden (centre) celebrates scoring against Arsenal with Raheem Sterling and Bernardo Silva at the Etihad Stadium June 17, 2020. — Reuters pic

MANCHESTER, June 18 ― Manchester City’s 3-0 win over Arsenal as the Premier League returned to action yesterday attracted a peak of 3.4 million viewers, a 94 per cent increase on the season’s average audience, according to broadcasters Sky Sports.

The audience for the game, which averaged 3.1 million viewers, was close to the season’s most-watched match on Sky Sports, October’s clash between Manchester United and Liverpool.

That reached a peak of 3.6 million and was the highest ratings for a game on Sky Sports in seven years.

Sky said the earlier match between Aston Villa and Sheffield United drew a peak audience of 2.7 million (2.4 million average), which was a 43 per cent increase on the season average, despite being played at a much earlier time than most midweek broadcasts.

The broadcasters said their online platform also received impressive numbers with 4.9m unique users on the site and 12 million views of Premier League videos in less than 24 hours.

Broadcasts of league matches across Europe have also seen significant ratings rises. ― Reuters

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