Ride-hailing and food delivery company Grab has revealed that it will be slashing the commission fees charged to merchant partners for four weeks. This is among the slew of measures announced by the company on Thursday to help partners and customers cope with the new MCO that took effect this week. Understandably, they are particularly focused on food vendors that have lost their dine-in customers.
Grab said it would be reducing the ceiling for commission fees by up to 5% for all Food and Mart merchants nationwide from 13 January to 10 February 2021. In that same time frame, the company will absorb all costs for self pick-up orders made through the app, and temporarily reduce the commission fee to zero percent if customers choose to collect their orders themselves.
The company also announced that it will be bringing back its ‘Local Heroes’ campaign to provide free visibility, awareness, and promotions across various marketing and digital channels to support neighbourhood businesses, including local food courts, markets, and small business owners. Grab noted that participating merchants in last year’s ‘Grab Loves Local Heroes’ campaign saw a sales increase of up to 43%.
As for the customer side, delivery fees will be reduced to as low as 50 cents for selected nearby Food and Mart merchants. Customers are able to order from different stalls in a food court and still pay a single delivery fee, and until 22 January, can enjoy unlimited free deliveries from their favourite ‘Signature’ restaurants if they use the promo code FREEDEL. Additionally, from 15 January to 17 January, GrabRewards will offering 40% points back for any Food, Mart, or Express vouchers redeemed.
(Source / Header image: Grab)